Lucy Haro and Chef Lorena Garcia
On March 23, PepsiCo kicked off year two of its signature Jefa-Owned (owned by a Latina boss) campaign with an A-list-style brunch at Peruvian restaurant Qusqo Bistro and Gallery, a Latina-owned small business in Los Angeles. The invite-only brunch — hosted by celebrity chef, restaurateur and author Lorena Garcia —featured an exclusive dining experience with a jefa-curated menu by the restaurant owner, Lucy Haro.
In partnership with Garcia, and powered by PepsiCo Juntos Crecemos (Together We Grow), the Jefa-Owned campaign aims to provide access to business-building resources and national visibility for Latina-owned businesses.
To rally consumers to support, PepsiCo Juntos Crecemos is picking up the tab on March 31 for guests who dine at participating Jefa-Owned restaurants and bodegas.
Pink & Boujee and Qusqo Bistro in Los Angeles
Lucido’s Tacos and Hacienda Calavera in Chicago
Los Chamacos in Arlington, Virginia
Rosario's Mexican Café and Cantina in San Antonio
Mother’s Grocery and Mother’s Deli in New York
Each Latina-owned business has completed or will soon complete the PepsiCo Juntos Crecemos Hispanic Digital & Delivery Program, which offers business-building training and resources to strengthen their digital capabilities and presence to access more online customers, an additional value of more than $12,000.
For more information visit PepsiCoJuntosCrecemos.com.