The El Pollo Loco in Hurst, Texas incorporates the brand’s new ‘Vision Design,’ which highlights an authentic, Mexican-inspired atmosphere and encompasses El Pollo Loco’s menu and brand identity. The new design features warm textures, rustic elements and a focus on the company’s signature open kitchen layout which allows for guests to view El Pollo Loco’s chicken as it is fire-grilled. The Hurst grand opening followed the debut of the chain’s new 3,200 square foot location in Bishop, Calif., on Nov. 11 and the newest Houston area location in League City, Texas, on Nov. 10.
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