On May 30, the majestic Sala Vivé, filled with aromas that evoked tradition and culinary passion, hosted the Mexican semifinal of World Paella Day, an international competition that honors and preserves one of the most iconic dishes of Spanish cuisine. The event was part of the Paella Fest, a gathering that brought together chefs, producers, and food lovers for a day marked by flavor and camaraderie.
The stoves were fired up, and the chefs displayed their technique and creativity, each seeking to win over the jury and earn the privilege of representing Mexico in the grand final in Valencia, the birthplace of paella. After a thrilling competition, Froilán Mujica and Octavio Mujica emerged victorious, securing their spot in the international final to be held on September 20.
The jury, composed of prominent figures such as Tono Franco, director of the Visit Valencia Foundation; Begoña Fernández, Turespaña’s ambassador to Mexico; and renowned chefs including Sergio Salmón Franz, Israel Soriano, and Willima Téllez, rigorously evaluated each entry, rewarding excellence and fidelity to the spirit of paella.
The organization of this event, supported by the Querétaro State Ministry of Tourism, reaffirms Sala Vivé’s commitment to promoting high-level gastronomic experiences and strengthening cultural ties between Mexico and Spain. Beyond the competition, the Paella Fest established itself as a gathering place where tradition and modernity came together, celebrating the richness of cuisine as a universal language.
Froilán Mujica’s participation in the international final represents not only a personal achievement but also an opportunity to showcase Mexican culinary talent to the world—a talent capable of engaging with the roots of paella while contributing its own unique identity. With events of this magnitude, Sala Vivé has cemented its position as a leader in organizing culinary and cultural gatherings of national and international significance.
