SYP Distribution Holdings, Inc., a newly formed U.S. business, successfully completed the acquisition of Steve’s Frozen Chillers, Inc. in a full asset purchase on January 20th, 2021. The transaction merges former companies SYP Craft Distribution with Steve’s Frozen Chillers, a supplier of high quality chilled and frozen beverages for the health and leisure segments.
SYP Craft Distribution was founded with the vision of changing the way the legacy spirits distribution network operates. Working with small to mid-sized producers of craft spirits and wines, SYP focuses on innovative approaches to assist key segments of a growing market to brand, go-to-market, and distribute their products. Steve’s Frozen Chillers has been a long-time staple in the national beverage industry as a 20-year supplier of high-quality, tasty, chilled and frozen beverages to the leisure, health, and coffee segments. The combined brands include Steve’s Frozen Chillers, Healthy Frozen Chillers, and Skinny Iced Coffee, SYP Craft Distribution.
Jeff Cayce of SYP Distribution Holdings said, “I’m pleased and excited to announce this acquisition and gain the legacy and reputation of a wonderful company like Steve’s Frozen Chillers. The addition is highly complementary and allows us to accelerate our business plan to lead the evolution of taking high quality, innovative beverage products to market. Together this expands our footprint, combines a unique approach to the beverage supply, and creates a foundation to grow exponentially in the coming years.” Former owners, Brian Schoenberg, Regional Sales Manager, and David Schoenberg, Vice President, will remain with the company. When asked Brian stated, “I’m excited to be part of taking the business to the next level,” and David said, “I’m very excited to remain involved and observe how the brands we initially created will evolve and flourish.”
During the transition customers can expect SYP to maintain seamless operations and they will continue to interact with the same friendly people with whom they are accustomed. Over the coming months there will be changes in the look & feel of the brand, systems, and interface, however the goal is to finish the transition, stabilize operations, and embark on a growth trajectory which will not only offer the same level of service and support but enhance the offering and provide unrivaled service making SYP the supplier of choice.