
New research from the National Restaurant Association found that more than a third of consumers say they are more likely to use technology-related options in restaurants now than two years ago. A significant number use their smartphones to interact with restaurants on a regular basis, such as ordering delivery, redeeming rewards and paying for meals.
“While overall usage of restaurant technology options is still more common among diners in the Millennial generation compared with Baby Boomers, the age gap generally levels out when it comes to frequent users,” said Hudson Riehle, senior vice president of research for the National Restaurant Association. “As restaurants integrate more customer-facing technology, usage among consumers is growing. When done right, it can help a restaurant’s productivity and the customer experience.”
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http://www.restaurant.org/News-Research/News/New-research-shows-tech-use,-requency-trending-up